Nokia Siemens Networks

Industry leaders gather at Efficiency Forum 2009

Didn’t make it to the second annual Nokia Siemens Networks ThoughtShare Efficiency Forum in Istanbul?

Earlier this month fifty of the telecommunications industry’s most influential people – including CEOs, CFOs and CTOs – gathered in Istanbul for the second annual Nokia Siemens Networks ThoughtShare Efficiency Forum, held on 3 November – one day before Samena’s Convergence to Istanbul.

The purpose of the event was to discuss the opportunities that increasing efficiency can bring to Communications Service Providers (CSPs). One issue that was touched upon again and again was the relationship between efficiency and improving the customer experience.

Speakers included Roger Keenen, Head of Infrastructure & Customer Service Finance at Telefónica O2 UK. Keenan explained his company’s thinking about where to spend and where to save in their network and operations: “Use the money you save on things that customers don't value, and spend it on things that customers do value.”

This philosophy has paid off big time for O2, which in recent years has grown to become the number-one mobile CSP in the UK – perhaps the world’s most competitive market.

Many voices, one highly relevant subject

Speakers at the event included:

• Deborah Mills, former CEO of Hall & Partners

• Tomi T Ahonen, independent consultant and author

• Nerijus Datkunas, Vice president, CFO OMNITEL, Part of TeliaSonera Group

• Ahmed bin Ali, Senior Vice President, Corporate Communications, Etisalat Group

• Jörg Erlemeier, Head of Middle East & Africa (MEA), Nokia Siemens Networks

• Sergio Duroux, Head of sub-region Turkey, Eastern Europe and Central Asia, Nokia Siemens Networks

• Fredrik Jungermann, Head of Operator Benchmarking at Nokia Siemens Networks

• Eddie Chan, Head of Efficiency Practice, Consulting and Systems Integration, Nokia Siemens Networks

Summing up his experience at the event, Alex Shalaby, Chairman of Mobinil Egypt, commented: “This was an excellent event where I appreciated the deep insights you brought to the idea of efficiency.”

Discover the huge importance of efficiency and visit the ThoughtShare Efficiency Forum website to watch all of our presentations by clicking here.

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